Preparing for an interview can feel daunting, but a little strategy goes a long way. Whether you’re stepping into your first role or making a career move, these steps will help you walk into your next interview feeling confident, informed and ready to shine.
1. Do Your Research
Before attending an interview, make sure you have a solid understanding of the company. Look into what they do, the services they offer and any recent developments or future plans they’ve shared. It shows genuine interest and helps you tailor your answers to their goals rather than giving generic responses. It also puts you in a stronger position to explain why you’re the right fit for their team and culture.
2. Prepare for Common Questions
While you can’t predict every question, many employers continue to use core interview questions as they offer insight into how you think and work. Be ready to answer things like:
Why do you want to work here?
What strengths will you bring to the role?
How do you handle challenges or conflict at work?
Practise speaking about your experience confidently and always back up your answers with short, real examples.
3. Ask Thoughtful Questions
Interviews are a two-way conversation. Asking questions shows ambition, curiosity and long-term interest. Consider asking things like:
What does success look like in this role?
What values are most important to your team?
How do you support development and progression?
These questions demonstrate that you’re thinking beyond just getting the job, and already considering the future.
4. Dress for the Environment
First impressions still matter in 2025. Aim to dress professionally while being mindful of the company’s culture. Many workplaces now lean smart-casual, but it’s better to be slightly too formal than underdressed. If in doubt, look for photos on the company website or social media to gauge their style.
5. Bring What You Need
If you’re required to bring documents such as your CV, portfolio, certificates or ID, make sure they’re organised and ready. Having everything to hand shows professionalism and keeps the interview flowing smoothly. It also signals that you’re reliable, prepared and respectful of the interviewer’s time.
6. Stay Calm and Present
Nerves are normal, especially when you’re interviewing for a role you really want. Take a couple of breaths before you walk in, listen carefully to each question and give yourself a moment to think before responding. Interviews aren’t just about what you say, but how you present yourself, calm, friendly and confident goes a long way.
Final Thought
Interviews are an opportunity to tell your story, highlight your strengths and learn if the company is the right place for you. Approach it as a conversation rather than a test. The more prepared you feel, the easier it is for your personality and ability to shine through.
